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Effectief Leiderschap voor Vrouwen (Women in Leadership)

Rotterdam School of Management, Erasmus University - Executive Education | Rotterdam

Women mean business. Prepare yourself for your next career step with new knowledge. In the two-day Women in Leadership programme, you will learn how to make your voice heard, take ownership, develop and understand your network, and gain confidence in being present. Learn how to manage yourself, manage relationships, manage diversity, and manage networks. RSM Executive Education's Women in Leadership programme addresses the issues encountered by women in business, particularly the challenges women face when climbing the corporate ladder. The programme's aim is for you to discover more about yourself by interacting with other high-performing women in a challenging but pleasant environment. ‒ +

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De Essentie van Finance (Finance for Non-Financial Managers)

Rotterdam School of Management, Erasmus University - Executive Education | Rotterdam

Ben je een niet-financiële manager en zie je ertegenop om discussies over finance te voeren met andere professionals? Krijg de basisbeginselen van financiën snel onder de knie in de tweedaagse, Engelstalige cursus 'De beginselen van finance'. Je doet een grondige basiskennis op van de meest gebruikte financiële hulpmiddelen. En je leert over financiële rapportage voor balansen, kasstromen en resultatenrekeningen en hoe dit wordt gebruikt bij het nemen van beslissingen, prestatiemanagement, bedrijfsverbetering en taxatie. Dit is geen cursus 'financiën voor dummies', maar financiën voor professionals die zich doorgaans niet bezighouden met financiële zaken en meer inzicht willen in de financiële impact van beslissingen en financiële prestaties willen leren controleren. ‒ +

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Duurzaam Financieel Management (Sustainable Finance)

Rotterdam School of Management, Erasmus University - Executive Education | Rotterdam

Deze drie dagen durende cursus gaat in op het waarom, wat en hoe van duurzame financiering, geeft je praktische hulpmiddelen voor het implementeren van duurzaam investeren en lenen. Hoe kan de financiële sector bijdragen aan de transitie van bedrijven naar het creëren van waarde op de lange termijn binnen een duurzame economie, of dit proces zelfs versnellen? Als dit inhoudt dat financiële, sociale en milieuwaarden moeten worden gecombineerd, welke manieren en uitdagingen zijn er dan voor duurzaam investeren en lenen? De voornaamste uitdaging is het plannen van de langetermijnintegratie van de financiële, sociale en milieuaspecten. Het waarom, wat en hoe van geïntegreerde en duurzame financiën komen aan bod tijdens deze drie dagen durende cursus van RSM Executive Education. ‒ +

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Winter Course in Corporate Communication (corporate communicatie)

Rotterdam School of Management, Erasmus University - Executive Education | Zoom

The Winter Foundation Course is an excellent opportunity to deepen and expand your knowledge of corporate communication. This course incorporates current thinking and developments from both the academic and practitioner worlds. It combines a comprehensive theoretical foundation with numerous practical guidelines and insights that apply in your day-to-day work and in strategic and tactical communication decisions. You will: Acquire an in-depth view of the latest developments, tools, and practical and academic insights into the fundamental key issues of corporate communication, such as organisational identity, corporate branding, and strategic reputation management; explore the development of corporate communication strategies and the implementation of communication programmes and campaigns. ‒ +

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Crisis Communication (corporate communicatie)

Rotterdam School of Management, Erasmus University - Executive Education | ZOOM

A crisis may occur either naturally or as a result of human error, intervention, or even malicious intent. It can include tangible devastation, such as the loss of lives or assets, or intangible devastation, such as the loss of an organisation’s credibility or other reputation damage. A crisis can also have significant financial impact on your organisation, and it usually affects multiple constituencies in more than one market. So you must communicate effectively to avoid negative consequences. You can minimize negative reactions and fallout by preparing for a crisis by creating and analysing a crisis communication plan. In this three-day course you will learn all aspects of crisis communication for managers, including: General communication strategy, crisis definition, crisis anticipation, crisis preparation, effective communication during a crisis, and finally, crisis prevention. ‒ +

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Strategic Communication (corporate communicatie)

Rotterdam School of Management, Erasmus University - Executive Education | Erasmus Universiteit Rotterdam, campus Woudestein

Not all communication activities in an organisation are strategic – in fact, most are not. Many large and expensive campaigns might be necessary and useful, but only operational from a management point of view. They support day-to-day work, but don’t make a big difference, as competitors act similarly. The basic concept in this course is strategic communication. This encompasses all communication that is substantial for the survival and sustained success of an organisation, a brand, a person, or a function. You must manage communication to ensure that communication is used purposefully to engage in conversations of strategic or operational significance to organisational goals. ‒ +

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Digital Communication (corporate communicatie)

Rotterdam School of Management, Erasmus University - Executive Education | Erasmus Universiteit Rotterdam, campus Woudestein

The digital transformation has increased the complexity of work and the challenges for corporate communication professionals. The empowerment of internal and external stakeholders through digital tools requires organisations to reconsider their structures, processes, and strategies. How do these changes impact crisis management, stakeholder engagement, and reputation management? This three-day course will provide participants with a critical understanding of how digital media transforms the communication environment in which organisations operate. It will provide frameworks to navigate the complexity of a new media landscape and help participants to apply tools and tactics to efficiently manage various stakeholder relationships. This live-online course will help participants to grasp the latest technological developments such as algorithms and big data, and to consider their ethical considerations. ‒ +

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Leading the Energy Transition

Rotterdam School of Management, Erasmus University - Executive Education | Rotterdam, Rotterdam School of Management

During this five-day program you will get a holistic, interdisciplinary and collaborative view on the complexity and dynamics of the Energy Transition. Rotterdam School of Management, Erasmus University (RSM) and DRIFT partnered to offer you an intense, high-paced and interactive week. You will approach the Energy Transition from five perspectives: Leadership & transformation, geopolitics, technology/operations, finance & innovation, societal dynamics & stakeholder engagement. Gain the knowledge, skills and network to challenge your mindset to become a change agent in the Energy Transition. Learn how to move your organization forward in highly uncertain circumstances and how to adopt a transformative attitude through connectivity. ‒ +

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Effectieve Strategie (Make Strategy Work)

Rotterdam School of Management, Erasmus University - Executive Education | Rotterdam

Als een strategie duidelijk is en opgevolgd wordt door mensen op elk niveau en van elke afdeling, dan heeft je organisatie de meeste kans op succes. Om een organisatie op te bouwen die toekomstbestendig is, heb je de strategische kennis nodig om de juiste beslissingen te nemen. Ontdek hoe dit werkt en hoe je jouw strategie kunt laten slagen tijdens deze driedaagse Engelstalige cursus van RSM Executive Education. Leer hoe je leiding kunt geven aan je organisaties met behulp van nieuwe strategische leiderschapsvaardigheden, inzichten en hulpmiddelen voor strategische besluitvorming van verschillende hoogleraren. Met hen en de andere deelnemers onderzoek je de invloed van cruciale organisatorische factoren. ‒ +

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Finance for Communication Professionals (corporate communicatie)

Rotterdam School of Management, Erasmus University - Executive Education | Rotterdam

This three-day programme covers the fundamentals of finance and accounting. You will learn what information stakeholders need, and how to calculate the different concepts. Accordingly, you will be able to truly understand the relevant financial concepts and speak the same language as financial stakeholders. As part of this programme, we aspire to achieve the following. Identify the relevant important stakeholders of financial information; Understand what stakeholders want for information; Use accounting and finance metrics to determine if a company has what stakeholders want. As such, we will use the stakeholder model of strategic management to link stakeholders to their respective goals/targets and, in a second step, elaborate on the appropriate way to address them. ‒ +

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Corporate Responsibility (corporate communicatie)

Rotterdam School of Management, Erasmus University - Executive Education | Rotterdam

Through cases focusing on the social, reputational, and environmental consequences of corporate activities, you will learn how to make difficult choices, promote responsible behavior within their organizations, communicate effectively about corporate responsibility, and understand the role personal values play in developing responsible corporate behavior for both the organizations they will work for and themselves. The masterclass is designed to help you: To provide an overview of corporate responsibility (CR) and to learn how it can enhance reputation and value in today’s global business environment. to assess what the corporation’s responsibility is to various constituents. to provide tools and frameworks related to CR that will be essential for your success as a Corporate Communication executive. ‒ +

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Design Thinking

Rotterdam School of Management, Erasmus University - Executive Education | Virtual classroom, Virtual Classes

Design Thinking is a method that connects and empathises with your customers to validate your assumptions before you develop a new product, process or service. Innovate from the value of your offering: This online Design Thinking programme from RSM Executive Education gives you a methodology and tools to develop new ideas using your insights into your customers. Over six weeks, you will learn how to shift your mindset and embrace a radically different approach for the development of new products and services. You’ll be guided by Dr Dirk Deichmann, an associate professor at RSM who specialises in successful idea generation, development, and implementation. ‒ +

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Leading Sustainable Business Transformation

Rotterdam School of Management, Erasmus University - Executive Education | Hybrid at Erasmus Universiteit Rotterdam, campus Woudestein and online

With Leading Sustainable Business Transformation, you'll gain the confidence, frameworks and practical skills to apply in an evolving sustainability landscape. Customize your journey and apply learnings in a hands-on project. Learning objectives: By participating in this program you will gain the skills and capabilities to adapt, thrive and succeed. Grasp the key sustainability tensions and global drivers of change, and how they influence the shift towards more sustainable business models. Assess corporate sustainability maturity and apply practical tools like materiality analysis in your decision-making. Develop responsible leadership and guide your organization towards low-carbon, circular and regenerative approaches. Examine how organizational culture and governance structures can embed sustainability into day-to-day operations and enable long-term transformation. ‒ +

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De Kracht van Storytelling (Storytelling for Business Success)

Rotterdam School of Management, Erasmus University - Executive Education | Rotterdam

On RSM Executive Education's one-day course on the power of storytelling, you will learn how to attract followers and inspire the enthusiasm and loyalty of your clients, colleagues and business partners by finding, creating and sharing your own powerful stories. Taught in English by an expert, the course provides you with practical tools to dramatically increase your personal impact. You will learn about the history and theory of storytelling, the latest scientific findings and how storytelling relates to leadership. The practical storytelling section focuses on the best format for your story, storytelling techniques and the characteristics and uses of different types of stories. ‒ +

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Persoonlijk Leiderschap (Essentials of Leadership)

Rotterdam School of Management, Erasmus University - Executive Education | Rotterdam

The three-days Essentials of Leadership Programme helps you to become a successful leader with the latest knowledge and techniques to enhance your personal leadership style and physical intelligence. Leadership doesn't only rest exclusively in the hands of the leader. To get your business going, you have to get your people on board. This three-day programme by RSM Executive Education will boost your skills to inspire, engage and motivate others, and teaches you the power of presence to reach your organisation's goals. You will learn new perspectives and techniques to reach your highest personal and professional potentials as a leader, including how to build trust, manage conflict, use positive emotions for successful decision-making, and implement effective time management. ‒ +

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